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The importance of listening in business: How this CEO keeps an open mind to serve her clients

Switching gears from serving smaller clients to global brands seeking niche audiences gave this Toronto startup the edge needed to stay competitive. Sampler now works with over 200 clients and some of the top consumer packaged goods companies in the world

Marie Chevrier is the founder and CEO of Sampler, a startup that works with CPG client like L’Oreal and Kraft Heinz to distribute product samples digitally.